One-Off SEO Audit
Unlock your website’s potential with a comprehensive one-off SEO audit. Our detailed analysis identifies the strengths and weaknesses of your site, giving you actionable insights to improve your online visibility and drive more traffic.
What's included
Every site fails differently, so I audit first and prescribe second. These are the areas I work in most.
Technical SEO Analysis
Crawlability, indexation, site speed, mobile-friendliness, structured data, and the crawl errors search engines are actually hitting on your site.
On-Page SEO Review
Meta tags, headings, content quality and keyword relevance across your key pages, benchmarked against what's actually ranking for your target terms.
Competitor Snapshot
A look at where your direct competitors are beating you in search, so recommendations are grounded in your actual market, not generic best practice.
Actionable Recommendations
A written report ranked by impact and effort, in plain English. What to fix first, what can wait, and roughly what each fix is worth.
Why choose a one-off audit
Perfect if you want to understand where you stand without committing to ongoing SEO. Common reasons clients start here:
- You're planning a website overhaul or migration and want a baseline first
- Traffic or rankings have dropped and you want to know why before deciding what to do
- You want an independent check before signing with an agency, or before renewing with your current one
- You're a solid candidate for SEO but haven't invested in it properly yet, and want to know if it's worth it
If your issue is content or authority rather than infrastructure, I'll tell you that honestly and point you to the right service instead.
How My SEO consultancy works
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Discovery call (free, 30 mins)
I ask about your goals, your site's history, and anything you already suspect is wrong.
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Full audit
Using Screaming Frog, Google Search Console, Ahrefs and PageSpeed Insights, I crawl your site and benchmark it against competitors.
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Written report and walkthrough call
You get the full report, plus a call to talk through it — what's critical, what's nice-to-have, and what I'd do first if it were my site.
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No obligation afterwards
You can implement the fixes yourself, hand them to a developer, or come back to me for ongoing help. There's no follow-on contract attached.
Tag
Results from the work, not the pitch
These are real campaigns I led before going freelance. Client names and identifying detail have been removed at their request, but the numbers and the strategy are exactly as they happened.
Recovering visibility for a global streetwear retailer
A well-known fashion retailer was losing organic ground across three markets. I ran the technical audit, found the pagination issue blocking crawlers from deeper product pages, and rebuilt the content and internal linking strategy across 100+ collection pages.
- 36% increase in organic impressions
- 40% lift in non-branded clicks YoY
- 8% growth in organic revenue share
- Diagnosed and fixed a pagination fault blocking crawler access to product pages
- Built a scaled content workflow to write region-specific copy for AU, UK and US collection pages without duplicating content
- Rebuilt site navigation and taxonomy around actual user search behaviour
- Rolled out an internal linking framework to strengthen key category pages
Defending a long-term B2B programme through a Google update, then pushing it to a new high
I took over this account partway through an existing multi-year organic programme. Within the first year, a Google Helpful Content update hit the site hard. I led the recovery, then rebuilt the strategy around AI-era search behaviour, taking the account to its best-ever result by the end of my time on it.
- 2024 Helpful Content update impact absorbed and diagnosed
- 5 pillar strategy built for AI-era search visibility
- New high organic performance reached by the end of the engagement
- Diagnosed the cause of a 2024 Helpful Content update hit and rebuilt the recovery plan
- Designed a five-pillar strategy to keep the account visible as search shifted toward AI-generated answers
- Maintained the account's local footprint and category authority across depot regions while rebuilding
- Took the programme from its Year 4 low point to its strongest year of organic performance by Year 6
Building topical authority without a product catalogue
A national trade supplier had strong brand recognition but no product catalogue to compete on search with bigger retailers. I built collection-level content to establish authority establish authority instead, and overhauled local listings across 60+ locations.
- 185% growth in category keyword visibility
- 144% YoY growth in local store visibility
- 33 content pieces written to build authority
- Wrote 30+ collection-level content pieces to signal trade expertise without individual product pages
- Refined headings, metadata and FAQs across key commercial pages
- Optimised Google Business Profiles across every store location
- Ran a full technical audit and fixed crawlability issues holding pages back
Why work with me
I've spent 8+ years doing technical SEO in-house at EDF Energy and RSA Insurance and agency-side across eCommerce, education and enterprise clients in the UK and Australia.
- Plain English, always. Every issue explained by what it costs you.
- Prioritised by impact. You'll know what to fix first.
- Developer-ready output. Tickets your team can pick up.
- Honest scoping. If you don't need a retainer, I won't sell you one.
Check out my other SEO services
SEO
Boost your visibility with expert optimisation that gets your business found by the right people.
Technical SEO
Boost your site’s performance with expert technical SEO that makes it easy for search engines to find and index your content.
SEO Consultancy
I’ll work closely with you to develop tailored strategies, identify opportunities, and provide clear, actionable insights—helping you make smarter decisions and get better results online.
One off audits
I’ll analyze your site from top to bottom, identify issues, and provide clear, actionable recommendations—helping you fix problems and maximize your online visibility.
Ecommerce SEO
Boost your online sales with eCommerce SEO that gets your products in front of the right customers.
Local SEO
Attract local customers with local SEO that puts your business on the map .
FAQs
How long does the audit take?
Typically 5–7 working days from the discovery call.
Will I get a written report?
Yes. A full written report plus a call to walk through the findings and prioritisation.
Do I have to sign up for ongoing SEO afterwards?
No. This is a standalone service. Some clients take the report to their own developer or in-house team; others come back for ongoing help. Either is fine.
What if my site has almost no traffic yet?
An audit still has value — it'll surface foundational issues before you invest further, but for a brand-new site with very little content, an SEO consultancy session is sometimes a better starting point.
Basic Plan
Decided after initial discussions
- Get in touch