SEO services
I help small businesses, ecommerce brands and agencies get found on Google, without the agency price tag or the account managers. Every service below is delivered by me, directly.
My SEO Services
Six ways I can help you get found Sub: Every business needs something different from SEO. Here’s where each service fits, and how to tell which one you need.
SEO
Boost your visibility with expert optimisation that gets your business found by the right people.
Technical SEO
Boost your site’s performance with expert technical SEO that makes it easy for search engines to find and index your content.
SEO Consultancy
I’ll work closely with you to develop tailored strategies, identify opportunities, and provide clear, actionable insights—helping you make smarter decisions and get better results online.
One off audits
I’ll analyze your site from top to bottom, identify issues, and provide clear, actionable recommendations—helping you fix problems and maximize your online visibility.
Ecommerce SEO
Boost your online sales with eCommerce SEO that gets your products in front of the right customers.
Local SEO
Attract local customers with local SEO that puts your business on the map.
Results from the work, not the pitch
These are real campaigns I led before going freelance. Client names and identifying detail have been removed at their request, but the numbers and the strategy are exactly as they happened.
Recovering visibility for a global streetwear retailer
A well-known fashion retailer was losing organic ground across three markets. I ran the technical audit, found the pagination issue blocking crawlers from deeper product pages, and rebuilt the content and internal linking strategy across 100+ collection pages.
- 36% increase in organic impressions
- 40% lift in non-branded clicks YoY
- 8% growth in organic revenue share
- Diagnosed and fixed a pagination fault blocking crawler access to product pages
- Built a scaled content workflow to write region-specific copy for AU, UK and US collection pages without duplicating content
- Rebuilt site navigation and taxonomy around actual user search behaviour
- Rolled out an internal linking framework to strengthen key category pages
Defending a long-term B2B programme through a Google update, then pushing it to a new high
I took over this account partway through an existing multi-year organic programme. Within the first year, a Google Helpful Content update hit the site hard. I led the recovery, then rebuilt the strategy around AI-era search behaviour, taking the account to its best-ever result by the end of my time on it.
- 2024 Helpful Content update impact absorbed and diagnosed
- 5 pillar strategy built for AI-era search visibility
- New high organic performance reached by the end of the engagement
- Diagnosed the cause of a 2024 Helpful Content update hit and rebuilt the recovery plan
- Designed a five-pillar strategy to keep the account visible as search shifted toward AI-generated answers
- Maintained the account's local footprint and category authority across depot regions while rebuilding
- Took the programme from its Year 4 low point to its strongest year of organic performance by Year 6
Building topical authority without a product catalogue
A national trade supplier had strong brand recognition but no product catalogue to compete on search with bigger retailers. I built collection-level content to establish authority establish authority instead, and overhauled local listings across 60+ locations.
- 185% growth in category keyword visibility
- 144% YoY growth in local store visibility
- 33 content pieces written to build authority
- Wrote 30+ collection-level content pieces to signal trade expertise without individual product pages
- Refined headings, metadata and FAQs across key commercial pages
- Optimised Google Business Profiles across every store location
- Ran a full technical audit and fixed crawlability issues holding pages back
Why Work With a Freelance SEO Specialist
You don't need a big agency to get SEO right. Here's the honest difference.
A clear process, from first look to fixed
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Strategy First
Every engagement starts with research — your business, your audience, your competitors and your current site — before I recommend anything. No templated 12-month plans handed out before I've looked at your actual data.
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Hands-On Delivery
I do the work myself: technical fixes, content, local optimisation, reporting. No juniors learning on your account, no work quietly outsourced overseas.
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Honest Reporting
Clear monthly reports covering traffic, rankings, enquiries and revenue, with plain-English explanations of what changed and why. No jargon, no padded decks.
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Built for What's Next
Search now includes AI Overviews, ChatGPT and Gemini alongside traditional results. I build visibility across all of it, not just the classic ten blue links.
Want to know more
Ask Me anything
If you’re looking to boost your website’s visibility online, then SEO (Search Engine Optimization) could be the answer you’re searching for. SEO focuses on enhancing your website’s visibility in search engine results pages by using specific keywords that potential customers are searching for.
To achieve this goal, an effective SEO strategy requires thorough research to identify the keywords that your target audience is using, understanding the intent of these keywords and what search engines are trying to show users.
The short answer is, yes! Investing in SEO is a must for your business. Unlike PPC ads that charge you for every click on your website, SEO helps to increase traffic without such costs. Once you have your website ranking for your target keywords, you can benefit from a steady stream of traffic without any click costs or dependency on ads.
Organic search drives an average of 53% of total site traffic. Ignoring SEO means you are missing out on this traffic, while your competitors enjoy its benefits. No matter what kind of business you run – local, global, or online – you can’t ignore the importance of SEO. A well-planned SEO strategy can help increase your website’s visibility, improve keyword rankings, and drive more organic traffic and conversions. Don’t let your competitors surpass you, invest in SEO today.
Absolutely! Quality content drives traffic, increases user engagement, and signals relevance to search engines, boosting your rankings over time.
Focus on consistency and authenticity. Start with clear goals, a strong brand message, and regular updates to build trust and engagement with your audience.
We’re proud to have a proven track record of delivering results for our clients. From boosting engagement to increasing conversions, we focus on achieving measurable outcomes.
While results take time, we focus on sustainable growth. By building strong foundations, we ensure long-term success for your business.
I strive to make my clients happy
So, let's be happy together
